NA Aviation Industry find New way to Attract Worker amid Tight Labour Market in USA
NA Aviation Industry find New way to Attract Worker
The North American aviation industry is currently facing a significant challenge in attracting new recruits, retaining current employees, and upskilling them to streamline operations.
NA Aviation Industry find New way to Attract Worker amid Tight Labour Market in USA
Amid a global economic slowdown and layoffs in various industrial sectors, the USA’s industries are facing challenges to manage labour demand for daily business operations management. Amid the challenges, the NA aviation industry finds a new way to attract workers.
To address the challenge of a tight labour market in the USA, the North American aviation industry is adopting new strategies to attract and retain workers, including the provision of daycare centres, transportation subsidies, and even free iPhones
This multi-benefit labour care move comes as the industry in the United States faces a labour shortage at entry-level and low-skilled jobs such as baggage handlers and customer service agents, resulting in long lines and delayed luggage during peak travel seasons.
To overcome such challenges, the airport authorities and trade groups are exploring new ways to recruit, retain, and upskill workers to manage daily operations. These new ways included initiatives like offering childcare services to accommodate workers who may be required to work non-standard or extended shifts.
Thomas Romig, vice president, Airports Council International, has emphasized the importance of supporting workers’ family life in order to attract and retain talent.
However, the challenges faced by the aviation industry are not just limited to labour shortages. Low unemployment rates, coupled with low wages and stressful work, have made staff retention a challenge even before the pandemic.
Although US air transportation employment has rebounded beyond pre-pandemic levels in the past year, the industry is still facing a shortage of workers, as US air travel is predicted to surge beyond pre-pandemic levels achieved in 2022 this year. Therefore, more jobs need to be created to accommodate the increased demand for air travel.
In this highly competitive environment, the aviation industry must innovate and explore new ways to attract and retain employees. This includes offering attractive compensation packages, improving working conditions, and investing in training and development programs to upskill workers.
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